Research &
Insights

Research

How AI Agents Use Websites, Where They Fail, and What to Fix

As browser-based AI agents begin navigating real websites, many failures go unnoticed and can silently distort analytics or break critical journeys. This research argues that accessibility engineering provides much of the practical foundation for agent-compatible interfaces, but readiness scores and benchmarks miss what matters - task-level outcomes on your own site. It outlines a failure pipeline and a monitoring approach to measure where agents go wrong.

Research / AI Search / Best Practice

Giacomo Zecchini
Giacomo Zecchini